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People are often confronted with problems whose complexity exceeds their cognitive capacities. To deal with this complexity, individuals and managers can break complex problems down into a series of subgoals. Which subgoals are most effective depends on people&#39;s cognitive constraints and the cognitive mechanisms of goal pursuit. This creates an untapped opportunity to derive practical recommendations for which subgoals managers and individuals should set from cognitive models of bounded rationality. To seize this opportunity, we apply the principle of resource rationality to formulate a mathematically precise normative theory of (self-)management by goal-setting. We leverage this theory to computationally derive optimal subgoals from a resource-rational model of human goal pursuit. Finally, we show that the resulting subgoals improve the problem-solving performance of bounded agents and human participants. This constitutes a first step towards grounding prescriptive theories of management and practical recommendations for goal-setting in computational models of the relevant psychological processes and cognitive limitations.


CogSci 2023

Toward a normative theory of (self-)management by goal-setting

People are often confronted with problems whose complexity exceeds their cognitive capacities. To deal with this complexity, individuals and managers can break complex problems down into a series of subgoals. Which subgoals are most effective depends on people's cognitive constraints and the cognitive mechanisms of goal pursuit. This creates an untapped opportunity to derive practical recommendations for which subgoals managers and individuals should set from cognitive models of bounded rationality. To seize this opportunity, we apply the principle of resource rationality to formulate a mathematically precise normative theory of (self-)management by goal-setting. We leverage this theory to computationally derive optimal subgoals from a resource-rational model of human goal pursuit. Finally, we show that the resulting subgoals improve the problem-solving performance of bounded agents and human participants. This constitutes a first step towards grounding prescriptive theories of management and practical recommendations for goal-setting in computational models of the relevant psychological processes and cognitive limitations.


technical paper

The 45th Annual Meeting of the Cognitive Science Society will take place in Sydney, Australia as a modified hybrid conference. Presentations from the main-session room will be live-streamed every day for all events. This will include all invited talks and award sessions. Recordings of all CogSci 2023 sessions will be made available for on-demand viewing after the conference.<br>
The in-person component will be held at the International Convention Centre Sydney at Darling Harbour. The Conference will take place Wednesday July 26th – Saturday July 29th, 2023 (Wednesday, July 26th is the Workshops Day).

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The 45th Annual Meeting of the Cognitive Science Society presents the latest research across cognitive science and highlights the theme of Cognition in Context.

Cumulative culture requires efficient learning mechanisms that can withstand environmental change across generations. We unify two competing theories of the learning mechanism supporting cumulative culture in a common computational framework, distinguishing model-based from model-free social learning. We describe and analyze evolutionary models that explain when and why model-based and model-free social learning are each optimal, and in particular how environmental determines which strategy succeeds. Strikingly, we find that model-based social learning can succeed even in high-volatility environments. These results yield novel predictions concerning cultural variation in social learning mechanisms.


Computational principles underlying the evolution of cultural learning mechanisms

The expressive power of natural languages depends on their regular compositional structure, which allows us to express and understand an infinite set of messages. However, a complete model of language evolution should also account for irregular exceptions to regular rules, common in natural languages. Historical linguistics has established a correlation between irregularity and frequency in language use, which has been attributed to preferential irregularisation of frequent items, or preferential regularisation of infrequent items. In an iterated learning experiment where participants learn and reproduce a miniature language across multiple generations, we show that this correlation can be explained by the relationship between frequency, regularity and learnability, without needing to appeal to frequency-dependent irregularisation. We find that systems of plural marking regularise across generations of transmission, but that high-frequency items remain irregular. Our results further show that the persistence of irregularity is due to high frequency overriding pressures which normally reduce learnability.


The Relationship Between Frequency and Irregularity in the Evolution of Linguistic Structure: An Experimental Study

Many people turn to social media for public health information, 
but such platforms often contain conflicting and inaccurate 
medical advice. To assess complex health claims online, 
people may consider the prevailing consensus; however, 
previous work suggests that people may not be very sensitive 
to important cues to consensus “quality”. To explore further, 
across two experiments we tested people’s sensitivity to the 
consensus-quality cues of source diversity and source 
expertise. Via a mock Twitter platform, participants rated their 
belief in a series of health claims both before and after reading 
various kinds of tweets about the claims. Experiment 1 showed 
that experts (both individual medical experts and health 
organisations) were more persuasive than non-experts. 
Additionally, stances that were supported by a diverse set of 
sources were more persuasive. Experiment 2 showed that 
participants continue to favour experts even when 
outnumbered in tweet quantity by non-experts. When experts 
were not present, however, participants favoured high tweet 
quantity. Both experiments suggest that cues to consensus 
quality (namely, expertise and source diversity) and consensus 
quantity (tweet quantity) are salient cues in belief revision. 
These findings are important in understanding how socially 
acquired health information (and misinformation) shifts 
opinion, and the role that experts can play.


The Influence of Cues to Consensus Quantity and Quality on Belief in Health Claims

Consensus-based social learning strategies often outcompete other strategies in evolutionary models. But while formal proofs suggest that consensus’ reliability is compromised when individual judgments are not independent, this makes for a notoriously implausible assumption in the biological world: the people we learn from are constantly learning from each other as well. How do we avoid being misled by consensus? We present two experiments and a computational model examining commonsense reasoning about how people’s public and private judgments are influenced by the consensus and social status of those around them. Results suggest that while people realize that these two factors can cause others’ public and private judgments to diverge, their own trust in public consensus depends on how accurately they believe it reflects their informants’ true beliefs.


Agenda setting and The Emperor’s New Clothes: people infer that letting powerful agents make their opinion known early can trigger information cascades and pluralistic ignorance

Current theory suggests that the heterogeneity of metapopulation structure can help foster the diffusion of innovations to solve pressing issues including climate change adaptation and promoting public health. In this paper, we develop an agent-based model of the spread of adaptations in populations with such minority-majority metapopulation structure, where subpopulations have different preferences for social interactions (i.e., homophily) and, consequently, learn deferentially from their own group. In our simulations, minority-majority-structured populations with moderate degrees of in-group preference better spread and maintained an adaptation compared to populations with more equal-sized groups and weak homophily. Minority groups act as incubators for a novel adaptations, while majority groups act as reservoirs for the adaptation once it has spread widely. This suggests that population structure with in-group preference could promote the maintenance of novel adaptations, in the absence of out-group aversion.

Minority-group incubators and majority-group reservoirs for promoting the diffusion of climate change and public health adaptations

Much of our knowledge come from other people. In considering how argument quality and source reliability influences message persuasiveness, we conduct a comparison of the Elaboration Likelihood Model of Persuasion and the Bayesian Model of Argumentation, which are based on different assumptions. Participants were asked to judge a fictitious character’s degree of belief in a claim given evidence. To test competing predictions, we manipulate the character’s elaboration level, the argument’s quality, and the source’s reliability. The elaboration did not moderate the main effects of argument quality and source reliability, as they both were integral to the overall message strength in both high and low elaboration conditions. Bayesian predictions have better fit with the observed data, whilst ELM predictions did not align well. Overall, the BM is supported, but we discuss how this model could be further improvised while the ELM is contested


Comparing predictions from the Elaboration Likelihood Model and a Bayesian model of argumentation

Human memory does not simply function like an information
storage disk; instead, it flexibly reorganizes information. This
flexibility can sometimes produce false memories of items related
to those actually encountered–a possible byproduct of an
adaptive memory system that enables generalization across related
items or experiences. In the Deese-Roediger-McDermott
(DRM) task, participants often falsely remember seeing words
that are semantically related to presented words. Here, we propose
and test a new model of lexical (false) memory that predicts
these errors, made possible by integrating (i) theories of
memory that posit encoding of verbatim and gist-level information
with (ii) a computational framework adapted from the
perceptual false memory literature, and (iii) semantic relatedness
measures from word embeddings analysis of large-scale
text corpora. This Lexical Target Confusability Competition
(Lexical TCC) model successfully predicts false recognition
in the DRM task, with implications for understanding how and
when the mind produces false memories.


A Computational Model of Lexical False Memory based on Semantic Distance from Word Embeddings

In two experiments we examined the influence of ‘history-driven’ attentional biases on choice behavior. In Experiment 1 we used a value-modulated attentional capture procedure to induce an automatic reward-related attentional bias, and found that this bias shaped choice in a subsequent task in which participants were required to pick the highest number from a briefly displayed choice array. In Experiment 2 we investigated the influence of a working memory manipulation, and found that choice in the number-selection task was influenced by the current (and prior) contents of memory, consistent with an influence of memory-driven attentional bias on information encoding. Our findings indicate that history-driven attentional biases can translate to an influence on overt, downstream processes of behavioural choice, and should be incorporated into models of the interaction between attention and choice.


Reward-driven and memory-driven attentional biases automatically modulate rapid choice

After viewing motion events with a starting-point (Source) and end-point (Goal), people mention the Goal more often and remember it more accurately than the Source. This Goal privilege has been hypothesized to arise from an online attentional bias during event apprehension itself, yet no data exists that: (a) documents this online attentional bias and (b) correlates any online bias with offline memory and linguistic measures. Here we do just that: we recorded participants’ eye movements as they viewed or prepared to describe motion events and later tested their memory of Goals or Sources. We find an online attentional bias for Goals over Sources during initial encoding of events. Moreover, the extent of the attentional Goal bias is systematically related to both language production and memory: the bias is greatest when the Source is not mentioned in production or not remembered later at test.


The Goal Bias Emerges Early in Motion Event Inspection and Speech Planning: Evidence from Eye-Movements

Decisions under risk have been classically studied with tasks involving lotteries with explicit monetary rewards and uncertain gambles. More recently, sensorimotor decisions, specifically single movements to targets yielding rewards and losses, have been conceptualized as decisions under risk. While human choices between gambles have long been known not to maximize expected gains, sensorimotor decisions have been well described by statistical decision theory in many tasks. However, because many naturalistic scenarios of sensorimotor decisions are inescapably governed by the laws of physics, the question arises, how people act under such circumstances. Here, participants slid pucks to target areas, providing gains and losses in a Pre record environment so that the uncertainty inherent in motor control interacts with the physical relationships governing objects' motion. Using model comparison with several generative models of participants' sliding actions, we find evidence, that humans use Newtonian physics in their motor decisions for scenarios with prospective economic outcomes.


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Computational principles underlying the evolution of cultural learning mechanisms

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