lightning talk

Cultural Evolution Society Conference 2024

September 09, 2024

Durham, United Kingdom

Competitive incentives reduce honesty and social influence

keywords:

egocentric discounting

epistemic vigilance

social learning

Abstract:

Cultural evolutionary theory has shown that social learning is adaptive across a broad range of conditions. However, experiments with humans frequently observe an unexplained underuse of beneficial social information (termed egocentric discounting). One hypothesis for this result is that individuals ignore social information that is likely to be untrustworthy. We tested this hypothesis using a two-player online task, where both players answered the same question in series. Player 2 was given two attempts, making the second after being shown advice from player 1 or their actual answer (spying). We manipulated the payoff structure of the task to have either a cooperative, neutral, or competitive incentive. As predicted, advice was the least honest and social information had the least influence in the competitive condition. Most player 2 participants also favoured spying rather than receiving advice when given the choice. Unexpectedly, a minority of participants favoured receiving advice and exhibited great social influence regardless of the payoff structure. Our results support the hypothesis that human’s may reduce their reliance on social information in contexts where it is more likely to be dishonest or manipulative.

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+2Camilla Cenni
Camilla Cenni and 4 other authors

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