The speech act of complaining is used by humans to communicate a negative mismatch between reality and expectations as a reaction to an unfavorable situation. Linguistic theory of pragmatics categorizes complaints into various severity levels based on the face-threat that the complainer is willing to undertake. This is particularly useful for understanding the intent of complainers and how humans develop suitable apology strategies. In this paper, we study the severity level of complaints for the first time in computational linguistics. To facilitate this, we enrich a publicly available data set of complaints with four severity categories and train different transformer-based networks combined with linguistic information achieving 55.7 macro F1. We also jointly model binary complaint classification and complaint severity in a multi-task setting achieving new state-of-the-art results on binary complaint detection reaching up to 88.2 macro F1. Finally, we present a qualitative analysis of the behavior of our models in predicting complaint severity levels.

Modeling the Severity of Complaints in Social Media

This presentation gives a summary of the paper 'Complaint Identification in Social Media with Transformer Networks', which consists of the introduction of the research topic, predictive models, results and main findings. It focuses on evaluating a battery of transformer-based models applied to complaint identification task and presenting a qualitative analysis which shows the advantages and limitations of transformer models.

Complaint Identification in Social Media with Transformer Networks



<i>**Session Chair: ** Dallas Card </i><br><br>

7A-Oral: Computational Social Science, Cultural Analytics, and Social Media

technical paper

2021 Annual Conference of the North American Chapter of the Association for Computational Linguistics.

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SHORT3: Applications

COLING, the International Conference on Computational Linguistics, is one of the premier conferences for natural language processing and computational linguistics. Often grouped within the field of artificial intelligence, but actually pre-dating the development of artificial intelligence, advances in computational linguistics and natural language processing are now some of the major drivers behind the use of artificial intelligence for commercial and social applications – for example, on-line search, machine translation and with voice-assisted conversational devices.

First established in 1965, the biennial COLING conference is held in diverse parts of the globe and attracts participants from both top-ranked research centers and emerging countries. Today, the most important developments in our field are taking place not only in universities and academic research institutes, but also in industrial research departments and in technological startups. COLING conferences provide opportunities for all these communities to showcase their exciting developments.

COLING 2020

COLING, the International Conference on Computational Linguistics, is one of the premier conferences for natural language processing and computational linguistics. Often grouped within the field of artificial intelligence, but actually pre-dating the development of artificial intelligence, advances in computational linguistics and natural language processing are now some of the major drivers behind the use of artificial intelligence for commercial and social applications – for example, on-line search, machine translation and with voice-assisted conversational devices.

Mali Jin

2

13

SHORT BIO

Presentations

Modeling the Severity of Complaints in Social Media

Complaint Identification in Social Media with Transformer Networks

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