Multimodal Large Language Models (MLLMs) have demonstrated significant progress in vision-language tasks, yet they still face challenges when processing long-duration video inputs. The limitation arises from MLLMs' context limit and training costs, necessitating sparse frame sampling before feeding videos into MLLMs. Existing video MLLMs adopt training-free uniform sampling or keyframe search, which may miss critical events or be constrained by the pre-trained models' event understanding capabilities. Meanwhile, building a training-based method remains challenging due to the unsupervised and non-differentiable nature of sparse frame sampling. To address these problems, we propose Temporal Sampling Policy Optimization (TSPO), advancing MLLMs' long-form video-language understanding via reinforcement learning. Specifically, we first propose a trainable event-aware temporal agent, which captures event-query correlation for performing probabilistic keyframe selection. Then, we propose the TSPO reinforcement learning paradigm, which models keyframe selection and language generation as a joint decision-making process, enabling end-to-end group relative optimization with efficient rule-based rewards. Furthermore, for the TSPO's training, we propose a long video training data construction pipeline with comprehensive temporal data for general video understanding and video Needle-in-a-Haystack data for long-range temporal localization. Finally, we incorporate rule-based answering accuracy and temporal locating reward mechanisms to optimize the temporal sampling policy. Comprehensive experiments show that our TSPO achieves state-of-the-art performance across multiple long video understanding benchmarks, and shows transferable ability across different cutting-edge Video-MLLMs.