United States

Accelerating research on Large Multimodal Models (LMMs) in non-English languages is crucial for enhancing user experiences across broader populations. In this paper, we introduce **JMMMU** (*Japanese MMMU*), the first large-scale Japanese benchmark designed to evaluate LMMs on expert-level tasks based on the Japanese cultural context. To facilitate comprehensive culture-aware evaluation, JMMMU features two complementary subsets: (i) culture-agnostic (CA) subset, where the culture-independent subjects (e.g., Math) are selected and translated into Japanese, enabling one-to-one comparison with its English counterpart MMMU; and (ii) culture-specific (CS) subset, comprising newly crafted subjects that reflect Japanese cultural context. Using the CA subset, we observe performance drop in many LMMs when evaluated in Japanese, which is purely attributable to language variation. Using the CS subset, we reveal their inadequate Japanese cultural understanding. Further, by combining both subsets, we identify that some LMMs perform well on the CA subset but not on the CS subset, exposing a *shallow* understanding of the Japanese language that lacks depth in cultural understanding. We hope this work will not only help advance LMM performance in Japanese but also serve as a guideline to create high-standard, culturally diverse benchmarks for multilingual LMM development.

NAACL 2025

JMMMU: A Japanese Massive Multi-discipline Multimodal Understanding Benchmark for Culture-aware Evaluation

culture-aware benchmark

large multimodal model

japanese

benchmark

multilingual

### Welcome to The 63rd Annual Meeting of the Association for Computational Linguistics (ACL 2025)

Message from the General Chair: 
*It is my great pleasure and honor to welcome you to the 63rd Annual Meeting of the Association for Computational Linguistics (ACL 2025), held in beautiful Vienna, Austria, from July 27 to August 1, 2025. ACL2025continues our field’s tradition of excellence in scholarship, innovation, and inclusivity, and I am deeply grateful to the many volunteers who have worked tirelessly to bring this event to life.* 
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ACL 2025

Welcome to The 63rd Annual Meeting of the Association for Computational Linguistics (ACL 2025)

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### Welcome to 2025 Annual Conference of the Nations of the Americas Chapter of the Association for Computational Linguistics

Welcome to the 2025 meeting of the Nations of the Americas Chapter of the Association for Computational Linguistics! I am proud to help organize the first NAACL conference to carry the new name of our organization, one that emphasizes inclusion for all of the Americas. I am also pleased to welcome you to Albuquerque, New Mexico, a state whose unique blend of cultural influences will make for an excellent backdrop for NAACL 2025, especially with this year’s special theme on NLP in a Multicultural World. 
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*- Colin Cherry, Google, NAACL 2025 General Chair* 

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Welcome to 2025 Annual Conference of the Nations of the Americas Chapter of the Association for Computational Linguistics

Hate speech and abusive language are global phenomena that need socio-cultural background knowledge to be understood, identified, and moderated. However, in many regions of the Global South, there have been several documented occurrences of (1)\ absence of moderation and (2)\ censorship due to the reliance on keyword spotting out of context. Further, high-profile individuals have frequently been at the center of the moderation process, while large and targeted hate speech campaigns against minorities have been overlooked. These limitations are mainly due to the lack of high-quality data in the local languages and the failure to include local communities in the collection, annotation, and moderation processes. To address this issue, we present AfriHate: a multilingual collection of hate speech and abusive language datasets in 15 African languages. Each instance in **AfriHate** is a tweet annotated by native speakers familiar with the regional culture. We report the challenges related to the construction of the datasets and present various classification baseline results with and without using LLMs. We find that model performance highly depends on the language and that multilingual models can help boost performance in low-resource settings.

AfriHate: A Multilingual Collection of Hate Speech and Abusive Language Datasets for African Languages

Vision Language Models (VLMs) often struggle with culture-specific knowledge, particularly in languages other than English and in underrepresented cultural contexts. To evaluate their understanding of such knowledge, we introduce WorldCuisines, a massive-scale benchmark for multilingual and multicultural, visually grounded language understanding. This benchmark includes a visual question answering (VQA) dataset with text-image pairs across 30 languages and dialects, spanning 9 language families and featuring over 1 million data points, making it the largest multicultural VQA benchmark to date. It includes tasks for identifying dish names and their origins. We provide evaluation datasets in two sizes (12k and 60k instances) alongside a training dataset (1 million instances). Our findings show that while VLMs perform better with correct location context, they struggle with adversarial contexts and predicting specific regional cuisines and languages. To support future research, we release a knowledge base with annotated food entries and images along with the VQA data.

A Massive-Scale Benchmark for Multilingual and Multicultural Visual Question Answering on Global Cuisines

We propose KMMLU, a Korean benchmark with 35,030 expert-level multiple-choice questions across 45 subjects ranging from humanities to STEM. While prior Korean evaluation tools heavily rely on translated versions of existing English benchmarks, KMMLU is collected from original Korean exams, thereby capturing linguistic and cultural aspects of the Korean language. Recent models struggle to show performance over 60%, significantly below the pass mark of the source exams (80%), highlighting the room for improvement. Notably, one-fifth of the questions in KMMLU require knowledge of Korean culture for accurate resolution. KMMLU thus provides a more accurate reflection of human preferences compared to translated versions of MMLU and offers deeper insights into LLMs' shortcomings in Korean knowledge. The dataset and codes are made publicly available for future research.

KMMLU: Measuring Massive Multitask Language Understanding in Korean

A language can have different varieties. These varieties can affect the performance of natural language processing (NLP) models, including large language models (LLMs), which are often trained on data from widely spoken varieties. This paper introduces a novel and cost-effective approach to benchmark model performance across language varieties. We argue that international online review platforms, such as Booking.com, can serve as effective data sources for constructing datasets that capture comments in different language varieties from similar real-world scenarios, like reviews for the same hotel with the same rating using the same language (e.g., Mandarin Chinese) but different language varieties (e.g., Taiwan Mandarin, Mainland Mandarin). To prove this concept, we constructed a contextually aligned dataset comprising reviews in Taiwan Mandarin and Mainland Mandarin and tested six LLMs in a sentiment analysis task. Our results show that LLMs consistently underperform in Taiwan Mandarin.

Using Contextually Aligned Online Reviews to Measure LLMs’ Performance Disparities Across Language Varieties

Despite the increasing effort in including more low-resource languages in NLP/CL development, most of the world's languages are still absent. In this paper, we take the example of the Sino-Tibetan language family which consists of hundreds of low-resource languages, and we look at the representation of these low-resource languages in papers archived on ACL Anthology. Our findings indicate that while more techniques and discussions on more languages are present in more publication venues over the years, the overall focus on this language family has been minimal. The lack of attention might be owing to the small number of native speakers and governmental support of these languages. The current development of large language models, albeit successful in a few quintessential rich-resource languages, are still trailing when tackling these low-resource languages. Our paper calls for the attention in NLP/CL research on the inclusion of low-resource languages, especially as increasing resources are poured into the development of data-driven language models.

A Survey of NLP Progress in Sino-Tibetan Low-Resource Languages

Although the multilingual capability of LLMs offers new opportunities to overcome the language barrier, do these capabilities translate into real-life scenarios where linguistic divide and knowledge conflicts between multilingual sources are known occurrences? In this paper, we studied LLM's linguistic preference in a cross-language RAG-based information search setting. We found that LLMs displayed systemic bias towards information in the same language as the query language in both document retrieval and answer generation. Furthermore, in scenarios where no information is in the language of the query, LLMs prefer documents in high-resource languages during generation, potentially reinforcing the dominant views. Such bias exists for both factual and opinion-based queries. Our results highlight the linguistic divide within multilingual LLMs in information search systems. The seemingly beneficial multilingual capability of LLMs may backfire on information parity by reinforcing language-specific filter bubbles further marginalizing low-resource views.

Faux Polyglot: A Study on Information Disparity in Multilingual Large Language Models

Text-to-Image models, including Stable Diffusion, have significantly improved in generating images that are highly semantically aligned with the given prompts. However, existing models may fail to produce appropriate images for the cultural concepts or objects that are not well known or underrepresented in western cultures, such as 'hangari' (Korean utensil). In this paper, we propose a novel approach, **Culturally-Aware Text-to-Image Generation with Iterative Prompt Refinement(Culture-TRIP)**, which refines the prompt in order to improve the alignment of the image with such culture nouns in text-to-image models. Our approach (1) retrieves cultural contexts and visual details related to the culture nouns in the prompt and (2) iteratively refines and evaluates the prompt based on a set of cultural criteria and large language models. The refinement process utilizes the information retrieved from Wikipedia and the Web. Our user survey, conducted with 66 participants from eight different countries demonstrates that our proposed approach enhances the alignment between the images and the prompts. In particular, C-TRIP demonstrates improved alignment between the generated images and underrepresented culture nouns. Our code and dataset will be made publicly available upon acceptance.

Culture-TRIP: Culturally-Aware Text-to-Image Generation with Iterative Prompt Refinement

Hate speech moderation on global platforms poses unique challenges due to the multimodal and multilingual nature of content, along with the varying cultural perceptions. How well do current vision-language models (VLMs) navigate these nuances? To investigate this, we create the first multimodal and multilingual parallel hate speech dataset, annotated by a multiculturally diverse set of annotators, called Multi^3Hate. It contains 300 parallel meme samples across 5 languages: English, German, Spanish, Hindi, and Mandarin. We demonstrate that cultural background significantly affects multimodal hate speech annotation in our dataset. The average pairwise agreement among countries is just 74%, significantly lower than that of randomly selected annotator groups. Our qualitative analysis indicates that the lowest pairwise label agreement—only 67% between the USA and India—can be attributed to cultural factors. We then conduct experiments with 5 large VLMs in a zero-shot setting, finding that these models align more closely with annotations from the US than with those from other cultures, even when the memes and prompts are presented in the native language of the other culture.

Multi3Hate: Multimodal, Multilingual, and Multicultural Hate Speech Detection with Vision--Language Models

Recent studies have highlighted the presence of cultural biases in Large Language Models (LLMs), yet often lack a robust methodology to dissect these phenomena comprehensively. Our work aims to bridge this gap by delving into the Food domain—a universally relevant yet culturally diverse aspect of human life. We introduce FmLAMA, a multilingual dataset centered on food-related cultural facts and variations in food practices. We analyze LLMs across various architectures and configurations, evaluating their performance in both monolingual and multilingual settings. By leveraging templates in six different languages, we investigate how LLMs interact with language-specific and cultural knowledge. Our findings reveal that (1) LLMs demonstrate a pronounced bias towards food knowledge prevalent in the United States; (2) Incorporating relevant cultural context significantly improves LLMs' ability to access cultural knowledge; (3) The efficacy of LLMs in capturing cultural nuances is highly dependent on the interplay between the probing language, the specific model architecture, and the cultural context in question. This research underscores the complexity of integrating cultural understanding into LLMs and emphasizes the importance of culturally diverse datasets to mitigate biases and enhance model performance across different cultural domains.

Does Mapo Tofu Contain Coffee? Probing LLMs for Food-related Cultural Knowledge

Cultural and language factors significantly influence counseling, but Natural Language Processing research has not yet examined whether the findings of conversational analysis for counseling conducted in English apply to other languages. This paper presents a first step towards this direction. We introduce MIDAS (Motivational Interviewing Dataset in Spanish), a counseling dataset created from public video sources that contains expert annotations for counseling reflections and questions. Using this dataset, we explore language-based differences in counselor behavior in English and Spanish and develop classifiers in monolingual and multilingual settings, demonstrating its applications in counselor behavioral coding tasks.

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